I just posted an article here that I’d been somehow withholding since June. I agonized over it, showed it to … More
Working through your company’s positioning can be surprisingly difficult. It’s like evaluating a photo of yourself. It’s a lot easier if someone else helps. Even if you’re a positioning expert.
I didn’t even realize there was such a thing. But apparently it’s the real deal. To celebrate, I’m posting a … More
Part of the art of marketing is making something cool, but not too cool. What? Research shows that we gravitate … More
“No CGI used or needed” says the title at the end of this beautiful little video. It’s more Cirque du … More
My cousin Paul asked me to send him the names of some books I like that deal with Creativity. Titles that … More
I have always loved — and been fascinated by — the comics. As a kid, I read them every day, even the … More
I was listening to an interview with Thom Yorke of Radiohead. He was told by his team that they had a … More