Way back before the pandemic, before Zoom, before LinkedIn, the ad agency Chiat/Day (creators of the infamous “1984” spot that introduced the Apple Macintosh) figured working virtually was a viable way to run a company.
Zach Rosenberg was on the task force that declared working from home — or from anywhere for that matter — was the future of advertising, and figured out to how to make it work. In 1993!
Since then, Zach has run entire agencies, and is now a consultant. Find out how Chiat/Day “invented” WFH, and how Zach recommends that you promote your own business despite a pandemic.
In addition, you’ll hear about exploding glass, how networking really works, helping to build a company from millions to billions, and marketing brands in outer space. Yep, for real.
All this and more in Episode 15, plus a little Easter egg for patient listeners!
- On LinkedIn
- On Twitter: @ZachRosenberg
- Articles by Zach, including…
- “Has The Virtual Office Finally Come of Age?”
- Metatron Media Partners
Stuff we talk about:
- The Binoculars Building
- The iconic Memorex TV commercialsl
- BBC: Reporter broadcasting from home
- Cat 5 Ethernet Cable
- Horizon Media
- Forbes article on Space Advertising
- Winmo sales prospecting tool
- mmhmm video conferencing add-on
And if you like what you hear, please leave us a review. It’ll help other people find us. Thanks!
Music: Happy Theme by maxmakessounds and Atrium Loop by dpren used under standard Creative Commons attribution license: https://creativecommons.org/licenses/by/3.0/