Entries from May 2009

30 May 2009

A world made of people: The new Prius spot

The sheer wonderfulness of the world created for the new Prius “Harmony” commercial is astonishing. With television advertisers fighting an uphill battle for our attention as we TiVo past their expensive promotions, its things like this that will stop viewers in their tracks. How can you not slow to do see what’s going on here [...]

29 May 2009

iPhone hearts New York

Some people think the iPhone is a mobile phone. It’s not.
It’s a tiny computer. And proof, of course, is the fact that there are now over 35,000 applications on sale (or free) in the App Store.
So it should come as no surprise that digital art created on an iPhone has hit the big time. No [...]

27 May 2009

Secret ingredient: Joy

At SXSW (South by Southwest for those normal folks in the audience) Paul Annet gave a wonderful presentation on delight. His focus was on web design. But his point applies to virtually every area of product –and even service — design.
Our job as marketers is generally to convey information and motivate action. But a truly [...]

25 May 2009

No-budget design

One of the challenges I love is designing for clients who have virtually no budget.  And no expectations. It’s a chance to be creative quickly, because they can’t afford for me to spend a huge amount of time on the project… and I can’t either. It’s a chance to see something come to fruition with [...]

21 May 2009

Banking on success

Well, this is exciting! The first little piece of our new campaign for BAI Retail Delivery 2009 is live on line! Want to take a look?
Retail Delivery is the largest conference in the retail banking industry. And this year, you can imagine how on edge that industry is, and how badly they all need to [...]

20 May 2009

Pete Seeger and Friends

I get a lot of photographers’ promotional emails. And I mean a lot. So when one of them breaks through the clutter – and my tendency to glance and delete — it seems worth sharing.
C. Taylor Crothers was lucky enough to shoot Pete Seeger’s 90th birthday celebration at Madison Square Garden. Man, would I have [...]