Entries from May 2008

28 May 2008

AbilityFirst Capital Campaign

Developmentally disabled kids come from all walks of life. But the one thing they all need is a shot at becoming the best they can be.
Sounds trite, I know. But it’s true. And our client, AbilityFirst, gives them that shot.
Unfortunately, their facility in Inglewood, California, is too small and too old to do the job. [...]

25 May 2008

90,000 Run/Walkers and us

We love our work. But when our work can help change people’s lives, we love it even more.
On the Saturday before Mother’s Day, 50,000 people gathered in Los Angeles’s Exposition Park to support research for a cure for breast and ovarian cancers. It was the 15th annual EIF Revlon Run/Walk for Women — and the [...]

24 May 2008

Karito Kids rock the mouse

Breakout campaign of the year? Wow!
We just found out our client, KidsGive, was awarded top honors at Kid Power 2008 in Orlando, FL! We beat out Kelloggs and a whole bunch of other kid-centered companies with our launch of the new line of dolls and books, Karito Kids.
Sure, these ethnically accurate, international dolls are gorgeously [...]

23 May 2008

BAI Retail Delivery

Just got approval to move ahead with our new campaign for this year’s Retail Delivery Conference & Expo. The theme is “Where innovation meets action” and it’s all about how the banking industry can use fresh thinking to survive and even profit during the current (and coming) economic doldrums.  Wendy Tigerman and I developed the [...]